h a l f b a k e r y
Clearly this is a metaphor for something.
add, search, annotate, link, view, overview, recent, by name, random
news, help, about, links, report a problem
or get an account
Reading is hard. To use one example, a 2003 study in the US found that "21% to 23% of adult Americans were not 'able to locate information in text'"
The idea is to sell advertising inside numeric shapes, probably permanently, to the highest bidders. In this way, a man topping up his hummer at a petrol
station can simply watch the rolling total until it shows "Pepsi, 2 Vodkas, and a Trojan", then pay with his colourful, sponsored money of course.
||I was thinking this is some way to streamline online ads, so a big ad comes on the screen with 1 on it is for McDonalds, a 2 is the Vatican..