Half a croissant, on a plate, with a sign in front of it saying '50c'

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Store-brand Car
Generic private-label cars for large retailers
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The American wholesaler Costco now allows you to purchase vehicles through them at a pre-arranged price through local dealers.

Taking this a step further, Costco should introduce the Kirkland Signature® Luxury Compact™. It would only come in white, with an automatic transmission, and with all of the popular options.

It would be in every way identical to, say, a Toyota Camry, but with a Kirkland Signature badge in place of the Toyota oval-T.


frankus, Aug 29 2006

Car Jet Car_20Jet
[theircompetitor, Aug 29 2006]

Standardised car Standardized_20Car
[fridge duck, Aug 29 2006]

Sears Auto-Buggy http://www.oldrhine...%20Auto%20Buggy.htm
(built by Lincoln) [angel, Aug 30 2006]

[link]






       Can't help but feel that some store did this already - Sears, maybe?

DrCurry, Aug 29 2006
  

       Yep, way back when.

RayfordSteele, Aug 29 2006
  

       Bring it back, then. I hate the bargaining aspect of car shopping.

baconbrain, Aug 29 2006
  

       Cool I can get a Walmartmobile.

jhomrighaus, Aug 29 2006
  

       [jhomrighaus] Are you proposing that they bring back the Yugo?

Galbinus_Caeli, Aug 30 2006
  

       I have teased the contractors (builders) working on my house by saying they get their trucks at costco. At least half of them drive identical red Ford F150 pickups. They look like they came in a giant plastic clamshell pack from costco. I don't know how they tell them apart.

Galbinus_Caeli, Aug 30 2006
  

       The Tesco car would have to be white with blue stripes.

wagster, Aug 30 2006
  

       Would I have to buy this car in a "family pack" of three to get the discount?

Freefall, Aug 30 2006
  

       Finally! Car buying for those rebels among us who think a car is just a tool to get from here to there. I'm all for it.

Heathera, Aug 30 2006
  

       [Galbinus_Caeli] Only if it has the Walmart logo on it and that big stupid smiley face as a hood ornament.

jhomrighaus, Aug 30 2006
  

       So you want a cheap car and are willing to sacrifice quality and brand name identity. Just get a Hyundai.

rasberry re-tart, Aug 30 2006
  

       [rasberry re-tart] No, he said Toyota.

BJS, Aug 31 2006
  

       There used to be an Eddie Bauer edition of the Ford Explorer. Crossbranding kinda goes in and out of fashion.

lowbot, Aug 31 2006
  

       There was also a Trek VW, A Coach Mercury(i think). Masseratti rebadged a chrysler lebaron once to.

jhomrighaus, Aug 31 2006
  

       Excellent idea, and one in which I am very partial to. I would suggest making them all hybrids, as well.

21 Quest, Aug 31 2006
  

       Shucks! If I could get 2007 Kirkland by simply walking up to the register, paying cash and then getting a set of keys so that I can go out to the back parking lot and drive one away, I would love it!   

       "...hey honey.. you want anything from costco?" "..Yeah! Get me a couple of cars! Mindy wrecked one this morning!"

Jscotty, Aug 31 2006
  
      
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