The idea here is to overcome advertisement aggravation.
Your company has youtubes that are appropriate for their
target audience. You tell youtube what these videos are,
give a list of appropriate videos, some of which are
advertisements some just videos you "sponsor".
resulting experience is as follows:
You watch a programming tutorial beginners level, and
Wix or Udemy advertisements are shown as the NEXT
that you CAN watch. If you have automatic viewing, it
shown. You can choose to skip it and it will go to the
NON advertisement sponsored video.