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Curbs your craving for a cigarette when you want one most!
I don't know about you, but I most want a cigarette when I am having a beer so why not put Nicorette into beer? You could make a great business out of this because Nicorette is sold as gum or a patch or similar bill of fare and this would substantially increase the sales of Nicorette. In addition,
you could expand product offerings to include Nicorette Gin and Bourbon.
Why stop there? [Monkfish, Dec 04 2000, last modified Oct 04 2004]
Originally launched as a beer. Right now, the same company is trying to market a nicotine energy drink under the same name - I don't know if the beer ever actually got sold. [jutta, Sep 05 2008]
||Maybe the exterior of the can would be the delivery system, so the nicotene would be absorbed by the hand. Of course the dosage output would have to be much higher than the current versions.
||Hey, and while you're at it, how about a few tabs of windowpane in the beer, eh? How about a syringe that pops out of the can and gives you a shot of heroin? "I'm just chippin'," eh?