Half a croissant, on a plate, with a sign in front of it saying '50c'
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Tiny Important Note Reader TV

A Television which tells you everything in an advertisement.
  [vote for,

Due to regulations, more and more adverts on television are appearing with added notes.

They're usually there for legal reasons. Often they're written in a smaller font than other text, and/or they make fleeting appearances of less than a second to a few seconds. In most cases they contain lots of vitally important information that perhaps you really ought to know before accepting what you're hearing...

*Your home may be at risk if you do not ...

From less than £10,000

*Model shown is £18,000

First issue £0.99p

*Usual price £3.99p

Real Italian Pizza

*Made in Germany (Not that there's anything wrong with Pizzas made in Germany, BTW. I've had some very nice pizzas in Germany. It's just the fact that the advertisers make the distinction - quietly.)

Anyway, that sort of thing. If you've never noticed them... try to keep an eye open for them. Some are quite surprising.

The idea would take the form of a text to speech application built into TV's, which enunciate items of text which fit a particular MO, which not uttered in the dialogue.

The application could work by analyzing the audio to identify when an advert is being shown (often, the audio becomes heavily compressed and the loudness increases) - And then it could analyze any text displayed, it's font size, how long and where it's displayed (OCR) and speech uttered (voice recognition) - Checking for correlation and reading aloud any discrepancies or items of text in a reduced font size or which appear fleetingly.

(As an additional feature (and similar to link [1]), it could drop the audio levels by a few dB, to normalize it with the level of the audio before the advert started).

Dub, Mar 24 2008

[1] Shut-up Remote button _22Shut_20up_22_20remote_20button
Another related HB idea [Dub, Mar 24 2008]

[2] http://www.halfbakery.com/editorial/help.html http://www.halfbake...editorial/help.html
[Dub, Mar 24 2008]

Vanity Cards http://www.chucklorre.com/index.php?p=1
These would flash on the screen for about Πsecond at the end of the show. [Klaatu, Mar 25 2008]

Sony/BMG EULA as sung by the EULA Women's Chorus http://blog.wired.c...p3-womens-chor.html
[Dub, Apr 28 2008]

US law says TV adverts to play at same volume as show http://www.bbc.co.u...ment-arts-20716405#
[Dub, Dec 14 2012]


       The trick here is to not absolve the advertiser of any liability due to such displays. You can put the disclaimer on the screen, but if I can't read it (due to size or time constraints), the law will treat it as if you didn't put it up at all.   

       You'll end up with advertisements with generic disclaimers that direct you to read the packaging or speak with a company representative.
phoenix, Mar 24 2008

       Ask your doctor if this is right for you...+
xandram, Mar 24 2008

       [phoenix] I agree, an excellent adjunct; a preferences / setup section - Perhaps a different (gender/accent) voice could be assigned when reading text too small for you (given screen size, room size, seating arrangements, eye-defects, age etc) another when the content contains a specific phrase etc.   

       [xandram] just imagine the chaos if we all did! -I'm surprised GP's haven't asked that these types of messages should be removed.
Dub, Mar 24 2008

       Example of Vitally Important Information to be squeezed into an advertisement:   

       Thank you for visiting the Halfbakery web site titled "halfbakery.com" (the "Site"). In return for gaining access to the Site and using it, you agree to be bound by the following Agreement without limitation or qualification, so please carefully review this Agreement before proceeding. If you do not intend to be legally bound by these terms and conditions, do not access and use the Site. Halfbakery reserves the right to change this Agreement and to make changes to any of the products or programs described in the Site at any time without notice or liability. Any such revisions are prospectively binding on you and therefore you should periodically visit this page when you use the Site to review the then current Agreement that binds you. Halfbakery also reserves the right in its sole and unfettered discretion to deny you access to the Site at any time. Halfbakery enters into agreements with third parties from time to time to provide our customers with the opportunity to obtain special services, products or prices offered by the third party. You will not be deemed to be violating this agreement when acting in accordance with the terms and conditions of any such program. Likewise, the terms and conditions in this agreement will be considered broadened to the extent needed to permit such third parties to operate within the terms of a written agreement they have entered into with us. The titles in this Agreement are provided only for your convenience and are not to be used in interpreting the Agreement.   

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       Unless otherwise noted, all information, Halfbakery account information, articles, data, images, passwords, Personal Identification Numbers ("PINs"), screens, text, user names, web pages, or other materials (collectively "Content") appearing on the Site are the exclusive property of Halfbakery, Inc., or their subsidiaries and affiliates:   

       A. All information, products, services and software contained on or used in the Site ("Content") is Copyright 2003 by Halfbakery, Inc. All rights reserved. Please assume that everything you see or read on the Site is copyrighted to, or used with permission by, Halfbakery unless otherwise noted.   

       B. The trademarks, logos, service marks, and trade dress (collectively the "Trademarks") displayed on the Site are registered and unregistered Trademarks of Halfbakery, Inc. or others.   

       C. Images of people, objects, or places displayed on the Site are either the property of, or used with permission by Halfbakery, Inc., Halfbakery Corporation, Halfbakery Training Group, Halfbakery LLC or Halfbakery Investment Services.   

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       No warranty by Halfbakery   

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       Consistent with the Halfbakery privacy policy, we ask you to provide us with certain information when you purchase travel or when you take advantage of certain personalized services. You agree that when you provide such information, the information will be accurate. Under no circumstances will you provide false or misleading information. We agree to use this information in a manner consistent with our privacy policy. To review our privacy policy, please click on the "Privacy Policy" link at the bottom of any page.   

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       You agree that this Agreement is made and entered into in Tarrant County, Texas. You agree that Texas law governs this Agreement's interpretation and/or any dispute arising from your access to, dealings with, or use of the Site, without regard to conflicts of law principles. Any lawsuit brought by you related to your access to, dealings with, or use of the Site must be brought in the state or federal courts of Tarrant County, Texas. You agree and understand that you will not bring against Halfbakery Corporation, Halfbakery, or any of its affiliated entities, agents, directors, employees, and/or officers any class action lawsuit related to your access to, dealings with, or use of the Site.   

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       This Agreement constitutes the entire agreement governing your access to, dealings with, and use of the Site. Of course, separate agreements may attach to any goods, products, or services you obtain, purchase, or use from the Site. In the case of a conflict between this Agreement and any agreement specific to any goods, products, or services that you obtain, purchase, or use from the Site, the terms of the specific agreement shall govern.   

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nuclear hobo, Mar 24 2008

       OMG, [nuclear] - I sure hope you copied and pasted that from somewhere. Pretty scary when you read enough of it.
phundug, Mar 24 2008

       Lawyers ...... bloody Lawyers.   

       'Attending a Cabinet when there was a tendency to Mutiny in the Fleet, Sir Thomas Troubridge.... who was a most excellent Officer, was asked his opinion what was best to be done. He said, "Let me hang a hundred Lawyers, and we shall have no more of this business". I asked him what he could mean - what were these People he called Lawyers. He replied, "Fellows that can read and write. They are the Fellows I call Lawyers, and make the whole of the Mischief".'   

       Lord Eldon (1827)
8th of 7, Mar 24 2008

       [phundug] ummm! You didn't read all of HB's T's&C's? Open (link [2]) - and click the 49th full-stop (period) - which is also a hyperlink.   

       OK [nuclear hobo] you made your point - Some sort of pause-live-TV feature should be added, too.
Dub, Mar 24 2008

       // pause-live-TV //   

       But if you're then watching the un-paused TV, timehifted, then it isn't "live" at all ? Besides, given the latency in the transmission system, television is never truly "live". There are both intrinsic and intentional delays, quite apart from the propagation of radio waves. So technically it's not "pause", it's "delay more" .....
8th of 7, Mar 24 2008

       I'm gonna stay neutral on this one. Your heart is in the right place but I'm sure there are many, many easier ways to accomplish this stuff.
Doublexwhy, Mar 24 2008

       where's the right place?
po, Mar 24 2008

       Opposite the left place, naturally...
neutrinos_shadow, Mar 25 2008

       Just use your Tivo® to freeze-frame. Works on Vanity Cards <link>
Klaatu, Mar 25 2008

       [po] in my chest, last time I checked
Dub, Mar 28 2008

       So, not on your sleeve?
coprocephalous, Mar 28 2008


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